Outbound links: Outbound Links refers to link within a web site that is spotting to the outside sites. Do not have an effect on link popularity but be concerned must be taken not to link to a web site that may acquire you banned e.g. its also known as out link and outgoing link.
Overture: Overture is an original organizer in Pay Per Click Engines, now owned through “Yahoo” Sends Pay Per Click results to many search engines.
Open Directory Project: Open Directory Project is also known as DMOZ and this is a one of the best and very vast directory run through volunteers. This database is used by many and lots of websites on the internet.
Optimization: Optimization also known as Search Engines Optimization.
Organic link: Organic link is basically known as unpaid or free listings in search engines. Websites come into view because a search engine accepts as true the site is significant to the query.
On Page Optimization: On page optimization is refers to the Elements that are inside straight control of the web site developer and are significant in determining search engine ranking. Examples of on-page elements are “META tags”, “Page text”, “Title tag text”, “Site link structure” etc… These elements are flat to keyword spamming and other related forms of abuse so the search engines do not look to them as much as off-page elements when formative ranking.
Off Page Optimization: Off page optimization is refers to the Elements that are exterior the straight control of the web site developer and are significant in determining search engine ranking. Examples of off-page elements are links spotting to a web site and anchor text in links spotting to web site. However web site developers at a standstill have some degree of manage over these elements for instance “Directory Submissions”. Search engines are relying more and more on these elements when determining ranking because they are more opposed to to spamming or abuse.
One-way Links: One way link is indicate to that link to a website which is not reciprocal these type of link very important and powerful a for a website or link building popularity.